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PRINT/digital Ad DESIGN

POINT OF SALE/SPECIAL EVENT DESIGNS

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  • Top Row, L to R: 1. Bowling Green State retail point of sale celebrating a bowl appearance. Design was also used for athletic posters; 2. Mississippi State retail posters designed to celebrate win v. arch rival Ole Miss, a bowl game trip and the holiday shopping season; 3. Retail point of sale signage emulating the university's basketball court and highlighting their "Beach" nickname

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  • Middle Row, L to R: 1. Poster designed to commemorate Quinnipiac's trip to the Frozen Four in Pittsburgh, PA. Design incorporated team picture, skyline of Pittsburgh and a frozen effect was added to the Monongehela River to emulate ice. Design was used by athletics in all promotional materials (print, web, social) as well as at retail; 2. Point of Sale signage celebrating UC Irvine's trip to the NCAA Tournament; 3. Point of Sale signage created for Northern Illinois' trip to the Orange Bowl. Incorporated an image from South Beach, Miami to help promote the experience to NIU fans. Signage was used at retail in DeKalb, western Chicago suburbs and in South Beach-area retailers carrying bowl merchandise. Was also used at the NIU pop-up show at the Fountainbleau Miami, NIU's host hotel. 

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  • Bottom Row, L to R: 1. Point of sale rack signage and banners designed for Honolulu-area Lids locations promoting the University of Hawai'i. Incorporated parts of the Hawai'i state flag to further promote local pride; 2. Double-front door cling designed for a retailer in Fort Collins, CO 

PRINT/digital Ad DESIGN

INFORMATION CARDS, HANGTAGS AND STRATEGIC PLANS

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  • Top: Strategic marketing and retail plan designed for Temple University athletics. This plan was used for presenting a yearly strategic plan highlighting POS and digital designs as well as Philadelphia-specific brand expansion plans.

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  • Left: Custom hangtag designed for Mississippi State products sold at national clothing and accessories retailer Justice

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  • Middle Right: Packaging for a member's event in Las Vegas, NV. Design was carried through all print pieces as well as web and social. Photo used was taken by me.  

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  • Lower Right: Print and web design to promote appearance at a tradeshow in Salt Lake City. Using corporate colors and imagery relevant to the host city, this was used on websites, email campaigns and printed handouts with corporate information on the back.

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